Our website design process
How we build your website
A clear website starts with a clear process. You will know what we are working on, what we need from you and what happens before anything goes live.
5
Clear stages from discovery to launch
4–8
Typical weeks for a focused small-business website
Care
Available after launch for care and improvements
From brief to launch
Five stages, with fewer surprises
The exact scope changes from one business to another, but the sequence stays deliberately simple. Each stage answers a different question before the next one begins.
01
Discovery and goals
We begin with the job your website needs to do—not with colours or templates.
What we do
Review your goals, customers, current website, competitors and the actions visitors should take.
What we need from you
Business priorities, customer knowledge, existing brand material and honest context about what is not working.
What you get
An agreed brief defining the audience, priorities, scope and measures of success.
02
Content and structure
We decide what each page needs to say and how visitors will find their way through the site.
What we do
Plan the page hierarchy, navigation, calls to action and the information each page must contain.
What we need from you
Accurate service details, common customer questions, proof of your work and any content you must retain.
What you get
A sitemap and content direction that give every page a clear purpose.
03
Design
The visual design grows from the approved structure, your brand and the needs of real visitors.
What we do
Create the visual system, key page layouts and responsive behaviour for different screen sizes.
What we need from you
Focused feedback: what feels right, what feels wrong and why it matters to your customers.
What you approve
The design direction and representative page layouts before the full build progresses.
04
Build and testing
We turn the approved direction into a working WordPress website and test the journeys that matter.
What we do
Build the pages and functionality, then check forms, links, responsive layouts, accessibility, performance and basic security.
What we need from you
Final content, timely answers and a review of the complete site from your business perspective.
What you get
A tested website ready for final approval, together with a clear list of anything still outstanding.
05
Launch and improvement
Once the essentials are approved, we launch carefully and keep an eye on what happens next.
What we do
Complete the launch checks, publish the site and confirm that important pages, forms and analytics are working.
What we need from you
Final approval and the people or details needed for domains, hosting and connected services.
What happens next
We can continue with care, maintenance and practical improvements as your business and website evolve.
Project timeline
How long will it take?
A sensible schedule leaves room for content, feedback and testing—not just the build itself.
Typical delivery window
4–8
weeks
For a focused small-business website with an agreed scope and content supplied on time.
What can extend the schedule? Content-heavy, ecommerce or custom-functionality projects can take longer. We agree responsibilities and approval points at the start so delays are visible early.
Start with a practical conversation
Tell us what your current website is failing to do, or what a new one needs to achieve. We will help you turn that into a sensible next step.